Software City and Digital Union lead the way for Innovation

Creative Fuse, the organisation that brings together expertise from the North East’s five universities to support the fast growing Creative, Digital and IT sector (CDIT), is working alongside the teams at Sunderland Software City and Digital Union.


Focusing on Creative Fuse’s digital strand, Software City and Digital Union are teaming up to deliver objectives to ensure support, sustainability and growth of the digital sector in the North East.


Jill McKinney, Project Lead at Software City says “as we’re so well integrated into the digital ecosystem here in the North East, our team is able to quickly identify, support and stimulate digital companies. We’re often the first port of call for companies in initial start-up phase as well as supporting through growth. We also place a strong focus on digital skills, and partnering the team at Creative Fuse ensures that quality digital skills underpin the growth of the region.”


For more information contact Jill McKinney at or Rachel Peacock at Digital Union or visit